​Strategic Planning

The Public Health Institute at Denver Health (PHIDH) engages in a comprehensive annual strategic planning process designed to ensure that its efforts remain aligned with the department’s mission and vision. This process serves as an opportunity to assess and recalibrate the Institute’s goals and initiatives, ensuring they continue to meet the evolving needs of the communities we serve. During this strategic planning period, the department thoroughly reflects on key accomplishments and evaluates the progress made over the previous year. The insights gained from this evaluation help to inform the development of new strategies, enhance existing programs, and prioritize actions for the upcoming year, ensuring the continued advancement of public health priorities.

Strategic Priorities and Goals

In 2025 PHIDH has established six key strategic objectives that will guide its efforts and initiatives throughout the year. The strategic objectives are designed to strengthen existing programs, foster innovation, and ensure the Institute’s resources are effectively allocated to achieve measurable and sustainable outcomes.

Core Capability Goals
Keep and Grow Our Staff
  • Increase staff engagement and satisfaction
  • Improve programmatic efficiency (Continuous Improvement)
  • Support career development and advancement
Develop a Racial Equity Strategy and Implementation Plan
  • Understand where PHIDH is in current racial equity efforts
  • Increase staff knowledge of racial equity efforts
  • Adopt racial equity practices in hiring processes
Enhance Collaboration with Community Partners and Health Departments
  • Enhance PHIDH’s investment in community partners
  • Improve communication between PHIDH divisions and community partners
  • Engage the community for feedback on PHIDH programs
Improve Our Capacity to Meet the Multi-Faceted Needs of Our Patients
  • Ensure staff have the necessary tools to handle the social needs of patients
  • Connect patients to community partner services
Business Development
  • Increase awareness of PHIDH services to internal and external partners
  • Create consistency and transparency in our business transactions with internal and external partners
  • Increase partner engagement and technical assistance activities
  • Enhance funding identification and processes
Marketing and Communication Strategy
  • Establish and grow the PHIDH brand
  • Make the PHIDH website a useful and user-friendly resource